The off-beat underworlds of alternative youth cultures became my first sources of nourishment as a teenager. Growing up in a small-town neighbourhood, I could never imagine the idea of community under a set of dances, music, rituals, and of course sartorial semiotics. In the late 2000s, the rise of technology throughout virtual platforms under the influence of mass consumption headed slowly to a more homogeneous approach of style. This reinforced my attitude towards the idea of a subculture, of breaking this new approach of buying a garment because of its hype, price, or rarity but using it rather as a statement and as a way of telling what you relate and belong to. The way we construct identity as a teenager is an essential element as a future productive individual of society. Mods, Punks, Goths, Ravers ; all had specific ideologies still relevant especially towards the consumerism, sexual freedom, sense of community, or post gender issues we still find today.

Each of my characters, members of the same tribe, are a projection of their desires as individuals. To achieve such feeling, they construct a world of fantasies with the help of their own experiences and interests as their contemporary society do not feed their feeling of belonging. Outside their habitat, they wear their references under various forms of specific shapes, prints, and logos as constant reminders of their own inner private world in order to survive. Like avatars from the same team of a gameplay, each character have a strong individuality with different sources of inspiration and references thus expressing specific and singular attitudes

My aim to this collection is to establish a conversation with my fellow young adult individuals, questioning our way of life by suggesting a new way of celebrating youth as a manifestation of their desires and identity towards an emphasis individuality.